IDEA World & Blogfest Convention Reflection

Breakfast with @generalmills @sweatpink @ideafit

What is the IDEA World Convention?   -It is a fitness and Health professional’s convention where this year “over 14,000 personal trainers, group fitness instructors, club and studio owners and managers, mind-body professionals and nutrition professionals came together in Sunny San Diego, California, on June 27-July 1, 2018.”  The IDEA Health and Fitness Association itself is according to their website “275,000 IDEA FITNESS PROFESSIONALS on a mission to inspire the world to fitness”. IDEA used to stand for International Dance-Exercise Association. Now is listed as the Health & Fitness Association to open it up to a bigger community of fitness professionals. Yes, I had seen the association before. After passing the AFAA exam and other places online. Yet I never knew how important it may be to join this organization. I see the importance but, more importantly I felt the inclusion. Their passion to introduce the world to the best Personal Trainers and Health Professional’s is what sold me on becoming a member. An I’m going to be honest. I have not joined yet. I have my personal trainer CEU re-certification coming up by April 2019, and joining the USTA United States Tumbling Association so I may get my kids a National tumbling team created so we can begin to compete. It is my intention to become a member in 2019 and attending my second IDEA/Blogfest convention. Yes, joining cost in just about everything these days. So we all must be smart in where we place our funds. This is why I am choosing to become an IDEA member An here is why you should consider it too.


I don’t know what I was expecting but, this experience was astounding. From the presenters, to Keynote speakers Chris and Heidi Powell, and actually seeing with my own eye’s Elaine Lalane! Last time I was this excited over a celebrity was when I got to see Johnny Carson up at Roche Harbor rolling on the dock’s few years before he passed. I mean come on “POWER JUICER”. I know I have always been an athlete and have had what… 4 chiropractor’s in my family (Raker’s Chiropractic, HEY FAM!)  but, I figured everyone seen the info commercials. Everyone except my husband… we won’t talk about my excitement to call and tell him who I got to see with nothing but,… who’s that? UGH, ya know The Godfather of Fitness and The First Lady of Fitness. I learned that Jack and Elaine have a fitness award through the IDEA properly named:  Prestigious IDEA Jack LaLanne Award  “The annual award honors those who have made a significant and lasting contribution in fitness, nutrition and wellness, inspiring the world to fitness through work in the media or public eye.”  The winner’s were Chris and Heidi Powell from the hit TV show Extreme Weightloss. I will tell you more about Heidi’s Keynote motivational speaking in the next blog. Here I want to tell you they graciously accepted their award. An seem like such a fun and genuine family. Yet, they told you about their struggle’s and honest with the world that it takes extreme hard work in weight-loss, helping others, and creating a business.

20180628_103937571887445.jpgI enjoyed listening to them and I took away the most powerful message from Chris Powell. “Are you a Passion Trainer, or a Paycheck Trainer”. For years I have been trying to explain to people the difference between myself and other trainers I have personally known. An what my idea of business is compared to some other studio owner’s I have worked for. He explained it so well and really reminded you to let them go. I do this for the passion and love for fitness and helping others. That was what I told myself all through college. “I am doing this to help so many people”. I didn’t go to college to be a personal trainer or tumbling coach. However, we all land where we need to be when we figure out what our passion really is. I do make money training and get paycheck’s. But, this is not why I do it. I don’t charge ridiculous prices for personal training or really think too much on how I want to price people. I would never open a studio and hire multiple other instructor’s to run my business. No, I am going to teach all or majority of my classes because, it is what I love to do! I guess it just made me realize this is all of the industry. Even major corporations say they care about your health but, ingredient’s would say otherwise. What I got most from this weekend was that statement. That the passion trainer’s will always win and know I have my heart in what I do. Not the dollar signs. An to ignore my copycat’s. Your talent, passion and knowledge is your power. If you have something that is special and needs to be shared with the world then it’s time to figure out how to start sharing it. That is why I’d like to add I will have my very first workout video up in 2 weeks. An that statement is holding me to it.

Goodie Bag at Blogfest Sweatpink @ideafit convention

I will get into the personal presenter’s I enjoyed and all the product’s I received that need mentioned in another blog. Because, yes IDEA deserves two blogs and to add in all the goodies and awesome speakers will take more time. It was a beautiful morning walk from my hotel Days Inn Downtown to the Hyatt where Blogfest was held. I brought my family so we had a vacation within mommy’s “work”. It was easy check in and the ladies were very nice at the convention. I was a few minutes late for the first presentation (admitting, because I hate to be late for anything!) but, immediately blown away from the huge gift bag for the Blogfest attendees. It felt so personal right away. Then it was a quick walk down the street to the San Diego Convention center where the IDEA Convention was actually being held. I wondered why a different location. Then when I walked in I got it. Out of this world convention room with  nothing but, fitness, health products, brands, and businesses. I am instantly in love. I knew after the first half of the day I would be attending next year.

So what is Blogfest? “BlogFest brings together health and fitness bloggers for 4 action-packed days of in-depth blogging sessions, unforgettable celebrity workouts & exclusive behind-the-scenes access to the largest fitness conference in the world.” It was part of the IDEA World Convention and it was AMAZING! This year blogger’s could apply and attend for Free. I am so happy I did and got accepted. It was an experience of a lifetime. Worth it in so many ways. I learned so much an was provided much needed motivation. Met some other amazing women and men! An I will definitely do even more than I participated in this time. I seen a lot and did much. However, I could have used this so much more for other opportunities. I was a little over whelmed but, in a good way. So how did I find out about Blogfest and the IDEA Convention well that was through SWEAT PINK!

WHAT IS SWEAT PINK?- “We’re a community of people who believe that kicking ass is kicking ass, no matter who you are, what you look like, where you come from, or what goals you’re chasing.” After having my second child I was looking for a community such as this. I stumbled across Fit article probably on one of my random googling searches. I tend to do this for fun.. anyone else? Anyway, I seen the Sweat Pink Ambassador’s and thought I would sign up. I have always gotten groups, women and men together. Even held my own Health and Fitness Expo in Peoria, IL. So I dove in even further and became the Las Vegas Chapter Leader.  This was one of the main reason I wanted to attend the Blogfest/IDEA convention. Not only for my benefit in what I want to create here with Bean Styled and my personal training. Also, to see how to grow our local chapter.


  • learning about new brands an products
  • meeting other professionals an new Fitness partners and friends
  • Discover New Workouts and Equipment
  • Get front row access to meeting Brands, Seeing Fitness Celebrities, and becoming Ambassadors for Health Companies
  • Knowledge and Education to grow as a Fitness Professional an Business
  • An let’s not forget all the Goodies you get to see First and Share with followers, Family and Friends!

I can’t say enough about my experience at the IDEA World Convention and Blogfest. It was and felt like a Hollywood red carpet during Opening ceremonies. You felt included and that this was for Fitness Professionals to come together and grow. Not some corporate boring smoring convention making ton’s of money. Like I said in the beginning I didn’t know I needed the motivation. An it was amazing to receive. However, I am more happy I went and learned about making video’s and google analytics. Because, at the end of the day for me to enjoy something 100% I need to take away something from it. Not only did I get a banging quote from Chris Powell. I received much needed education in some other field’s and learned immensely. Make sure to check out my personal Instagram where I like to post daily.  An follow the Blog because, I can’t wait to share all the new product goodies I received that I must tell you about. I’m positive everyone will find something they need in their life/gym/studio/business to. An don’t miss out on IDEA world Convention 2019. I have a feeling it’s only going to get better an you can see first hand why this should be the association all Fitness Professionals should want to join.

-Coach Bean

Twitter @BeanStyled

Pinterest @Beanstyled



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